In 1966, the famous tennis player Sergio Tacchini founded the company Sandys S.p.A., which he later renamed Sergio Tacchini. Sergio Tacchini's colored tennis gear revolutionized the white fashion of tennis apparel. The production of Sergio Tacchini became a favorite of elite tennis players. Over time, Sergio Tacchini began the production of clothing for other sports such as golf, skiing, sailing, motoring. Today, the Sergio Tacchini company sponsors many athletes and produces professional sportswear, shoes, bags, casual clothes and perfumes. The first Sergio Tacchini perfumes were the men's Sergio Tacchini Homme (1987) and the women's Sergio Tacchini Donna. They were followed by the men's and women's versions of popular perfumes such as Stile, Feel Good and the O-Zone series.