The history of the brand began way back in 1966. In the decade of the Beatles, the British brand was founded, which offers a collection of mechanical watches made in Russia. With appropriate advertising campaigns and excellent service, the brand soon became a favorite name for customers on the Island. With the introduction of the quartz movement, production moved to Hong Kong, and the variety of models increased significantly.
From 1986 to the present, the brand has been the sales leader in its field in the United Kingdom. Its products are available in nearly 70 countries around the world.