The history of the Italian luxury brand Furla began way back in 1927. Its founders were Margherita and Aldo Furlanetto (Aldo and Margherita Furlanetto), and to this day the brand is owned by the family, and the headquarters of the company is located in a historic villa from the 18th century in Bologna . The idea and mission of the brand is to offer ladies bags and accessories that will satisfy even the most sophisticated taste and emphasize their individuality and style. In the 1970s, the business was taken over by the next generation of the family, and with that, the concept of the brand changed as well. Giovanna, Carlo and Paolo follow new fashion trends and expand the product range. And the famous Furla handbag, which has become iconic, we owe entirely to Giovanna. Today, the Furla brand has a rich product portfolio containing bags, wallets, belts, gloves, watches, and more.
Each of Furla's elegant and luxurious products carries an authentic Italian style. Professional handcrafting from the finest leather with unadulterated style creates the story of each model. Tempting colors and materials are combined with functionality and creative design to achieve natural elegance, sophistication and an avant-garde look of accessories that never go out of style.
The brand evolves, stepping on its solid past of craftsmanship, manufacturing traditions and high quality standards, and carries the typical sense of Italian style and lifestyle. In their work process, Furla relies on the highest quality materials, natural leather, as well as a variety of colors, textures and processing methods.
The most commonly used technique for processing leather is the so-called Saffiano technique. This type of leather treatment makes it stronger and easier to clean. The name Saffiano derives from the specific texture of the leather treated with this method. Saffiano leather is most often produced from the highest quality calfskin.
Unlike many other famous brands, Furla creates its products only on the territory of Italy. In this way, they strive to preserve for the next generations, the Italian tradition in the production of leather goods.
Today, there are official stores of the Furla brand in over 60 countries worldwide. Each of Furla's models are created with an emphasis on functionality and quality, and the brand's collaborations with young designers can be found in almost every subsequent collection.